AR Job Openings – HP and McAfee

Hewlett-Packard
Director, U.S. Corporate Media Relations-358948 (click for more info and to apply)

Attract, grow, motivate and maintain talent; build a skilled PR/AR team
Improve PR/AR efficiencies through process, tools and collaboration
Create a world-class PR/AR cost structure, operations and execution quality
Prioritize, drive and evaluate key PR/AR strategies and programs in support of business objectives
Cultivate and maintain relationships with media, [...]

Analyst Ecosystem News

Altimeter Group hires a head of Sales – David Stanley joins Altimeter Group as VP of Business Development and Sales.  David was formerly with ARinsights, Inc., makers of the ARchitect AR management application.  How Altimeter addressed the selling function was one of the ”Keys for Success” that SageCircle listed in the [SageFlash] Expanded Altimeter Group is neither revolutionary nor [...]

Panelists at the Ovum-Datamonitor Launch Event

From left to right,

Jonathan Yarmis, Research Fellow, Datamonitor-Ovum
Gideon Gartner, CEO-founder, Gartner Group and Giga Information Systems
Carter Lusher, Strategist, SageCircle

The panel was on the future of the analyst industry. It was an honor for Carter to be included on such an august panel. The event was the formal launch of the new Datamonitor-Ovum.

SageCircle AR Podcast for November 17, 2009

The AR podcast is a review of the latest news and trends in the analyst ecosystem along with tips and tricks for analyst relations professionals and analyst research consumers. SageCircle strategists Dave Eckert and Carter Lusher co-host this bi-weekly program. You can find all the SageCircle podcasts on our podcast page.
Visit the podcast page to download [...]

Twitter Lists – A dual-edged sword for analyst relations

Twitter has rolled out a new feature called “Lists” that permits any user to publish a list of Twitter handles. If someone else clicks on that list (e.g., simple example) they can easily see all the tweets from everybody on that list. Also by clicking on the “View List Page” to the right of the [...]

Is Gartner inflating the number of Leaders on Magic Quadrants?

SageCircle received an email from a reader asking whether we had seen the newsletter from a boutique analyst firm, which included a comment that Gartner has been increasing the number of Leaders on Magic Quadrants. The clear implication was that this analyst was accusing Gartner of corruption for inflating the number of Leaders in order [...]

A potpourri of observations and comments about the analyst ecosystem and social media

This is the Explanation Mark! blog post.
 Analyst leaves Forrester! – The fact that an analyst leaves a prominent firm (in this case Forrester security analyst Natalie Lambert to vendor Citrix) is not news. People change jobs all the time for a variety of reasons. Even in a recession. What is interesting is how open the [...]

Gartner and Forrester are not, repeat not, Tier 1

You read the headline correctly; Forrester and Gartner should never be considered Tier 1. Yes, yes, Gartner is the industry behemoth and Forrester is likely the number two firm for enterprise end users, but that does not make them automatically Tier 1 for the purpose of creating a ranked and tiered analyst list. 
In the analyst [...]

Forrester 3Q 09 earnings part 2 – Client Group breakdown from 10-Q

Vendor AR teams find it useful to understand the size and nature of an analyst firm’s clients when they are trying to decide if that firm has direct influence on their sales. Analyst firms whose clients are primarily vendors have little direct impact on sales deals because they are not advising IT managers and other [...]

Analyst Ecosystem Update

General News
Analyst Twitter Directory – On November 5 and 7, SageCircle added a total 70 analysts to the directory and changed the entries of seven.
Forrester Research has released its 10Q for 3rd Quarter 2009. There will be an analysis by SageCircle on Monday, November 9th.
People on the Move
CMS Watch – Apoorv Durga (Twitter, blog) joined covering [...]

2010 planning tips – assessments

As we get closer to 2010 more analyst relations (AR) teams are engaging in the annual planning exercise. One of the ways to enhance the power of planning is to systematically and honestly assess the program and its accomplishments. 
Below is a quick check list of assessment techniques. You can listen to a discussion of some [...]

Gartner won dismissal of ZL lawsuit, but ZL can file an amended complaint

This dismissal by the judge hearing the case does not mean the issue has been settled as ZL Technologies can pursue other legal options.
Related SageCircle posts:

Gartner Statement about the ZL Technologies lawsuit
This not the first time that Gartner has been sued nor will it be the last

From the Research Magazine website: Round one goes to Gartner in [...]

SageCircle AR Podcast for November 3, 2009

The AR podcast is a review of the latest news and trends in the analyst ecosystem along with tips and tricks for analyst relations professionals and analyst research consumers. SageCircle strategists Dave Eckert and Carter Lusher co-host this bi-weekly program. You can find all the SageCircle podcasts on our podcast page.
Visit the podcast page to download [...]

AMR Research executives gives an indication on the strength of their business

With only two public companies,* Forrester and Gartner, in the advisory analyst/market research industry it is difficult to obtain details about how analyst firms are doing in this economy. Frankly, most firms will not share publicly their sales and client numbers. As a consequence, SageCircle looks for other data points about what is happening in [...]

HENRY Corporation launches – Represents former senior IDC EMEA analysts

Here is an interesting announcement concerning the launch of a new ICT market research and marketing services firm that brings together former senior IDC analysts who were caught in IDG’s right-sizing exercise. A few points about the HENRY Corporation:

Each analyst is also an independent practitioner, some with a firm name and some under their name
With [...]

Gartner Q3 2009 earnings

This analysis does not look at areas of interest to investors, but seeks to pull out insights that are relevant to clients and prospects of the “Big Two” advisory analyst firms as well as communications and IT vendor analyst relations (AR) teams.  
Gartner, Inc. (NYSE:IT) announced its Q3 2009 earnings on October 30, 2009. See the [...]