SageCircle’s “Introduction to Twitter for AR” webinar

logo-twitter.pngIn the last year, the Analyst Twitter Directory has grown from 58 entries to more than 610 analysts.There has been similar growth in the AR Twitter Directory with over 370 entries. Both directories are being updated weekly with new names. So if some of your top analysts and your peers are on Twitter, shouldn’t you be on Twitter as well?  

icon-phone-headset.jpgIn this SageCircle AR Webinar, we will provide you with succinct and actionable information that will help you get up-to-speed on Twitter as a user, and help you understand the implications for AR. The agenda for the 90-minute session includes:

  1. What is micro-blogging and Twitter
  2. How are analysts and AR professionals using Twitter
  3. Getting started on Twitter
  4. Tips on being an efficient Twitter user
  5. Setting up an Continue reading

If analysts do not get their impact, do your executives?

icon-dollar-euro.jpgAwhile back, I heard an interesting comment from a former advisory analyst who is now the director of AR at a software company. She said that when she was an analyst it was her opinion that vendors were crazy to think that analysts have a large impact on sales. However, now that she is at a vendor, she is experiencing first-hand the dramatic impact the analysts have on vendor sales opportunities.

This got me thinking that if analysts do not understand or appreciate their impact on vendor sales, do vendor executives really understand how the analysts have their fingerprints all over corporate sales opportunities? The reality is that many executives do not fully comprehend the true impact of the analysts on revenues. Thus, they are less likely to support AR by making time to meet and speak with analysts. 

SageCircle Technique:

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