Software vendor ZL Technologies has sued Gartner, Inc. about the impact of the firm’s research on its business (see the court documents on its website). Needless to say, this has gotten the attention of twits and bloggers. Here are two example blog posts
- Blog post critical of Gartner – Dennis Howlett in his ZDnet blog post Gartner in the dock over Magic Quadrant
- Blog post addressing the potential for sour grapes on the part of the vendor – Dave Kellogg in his Mark Logic blog post Gartner Sued Over Magic Quadrant for Alleged Damages of $132M plus Punitives of $1.3B
There are legitimate criticisms about any particular firm’s research methodology, whether a standalone piece of research or a recurring research deliverable like IDC’s market share models or Aberdeen Axis. SageCircle, vendors, and others have certainly given Gartner suggestions for improving the Magic Quadrant in private meetings, on blog posts, and in public forums like the Gartner Quarterly AR Call. And to be fair, Gartner has tweaked its methodology a little for the Magic Quadrant over the years, but probably more in response to the Forrester Wave than what they hear from the vendors.
There is also the issue that many technology buyers who use the Magic Quadrant as an input to decision making do not know how to (more…)