• Recent Posts: Influencer Relations

    IDC could flourish after IDG’s sale to Chinese consortium

    IDC could flourish after IDG’s sale to Chinese consortium

    As we predicted in our April Fool’s Joke last year, IDC has been sold as part of a Chinese-led purchase that leaves CEO Kirk Campbell at the helm. IDG Capital will take control of the IDG Ventures; China Oceanwide will control IDG and most of IDC, and an independent trustee will take control of IDC’s High Performance Computing (HPC) practice, […]

    Kea Company acquires UK analyst relations consultancy Active Influence

    Kea Company acquires UK analyst relations consultancy Active Influence

    Merger consolidates Kea Company’s position as world’s largest analyst relations consultancy January 19, 2017. London — Kea Company, the world’s largest analyst relations consultancy, today completed its acquisition of Active Influence. Founded in 2010, Active Influence has helped many of the world’s largest technology companies to gain measurable business benefit from their relationships with analyst firms. Founder Richard East has become […]

    Top ten global analysts: 2016’s outstanding research

    Top ten global analysts: 2016’s outstanding research

    2016 produced some outstanding analyst research. We’ve picked the best articles from each of the world’s ten leading analysts firms, as ranked in the 2017 Analyst Firm Awards. Together they show how diverse analysts’ most compelling content can be, including deep quantitative research into mature markets, like cellphones; pointed competitive insight into corporate changes, like Dell’s integration of EMC, and […]

    IDC overtakes HfS in 2017 global Analyst Firm Awards

    IDC overtakes HfS in 2017 global Analyst Firm Awards

    Gartner and Forrester’s leadership is no surprise, but this year IDC has won back third place in our annual Analyst Firm Awards, pushing HfS Research into a still-impressive fourth place. PAC and Ovum have also risen substantially this year, rounding out the top six. In last year’s awards, we saw that firms that could create business leads for their clients […]

    Analyst Value Survey shows deeper frustration with industry analysts

    Analyst Value Survey shows deeper frustration with industry analysts

    I’ve been in New York this week discussing the Analyst Value Survey with both Kea clients and industry analysts. The 2017 report will be available early in January, but the responses show that many users of analysts’ services are reaching out to more firms than before, and are gathering quite uneven value. Firstly, the good news is that many users […]

Spotlight on… Gartner’s Carl Claunch – Doing the hard work and delivering client service

photo-gartner-carl-claunch.jpgOne of my favorite sayings is “It’s good to be good, but it’s better to be lucky” and we were definitely lucky in early 2004 when Gartner appointed VP and Distinguished Analyst Carl Claunch as one of the two Lead Analysts for the company Dave and Carter worked at.
 
Up to that point, many of the major companies had great difficulty in getting Gartnerians to see the big picture about the entire company. We had the classic “blind men and the elephant” problem in that an analyst’s primary research coverage defined how they saw the company as a whole. For instance, a server analyst thought of us as a server company, not as a vendor with a portfolio of products and services that provided synergy to each other. In addition, most analysts were not receptive to getting briefings outside their coverage area. Carl, on the other hand, made the effort to get familiar with  corporate and business group strategies and dig into the strengths and weaknesses of all parts of the company. This led to Carl becoming a valuable advisor to our executives as well as someone who provided a truly strategic analysis of the company in published research and Symposium presentations.
 
Another great attribute of Carl’s is his focus on client service. He never showed up to a SAS (Gartner’s term for an analyst consulting day) gig less than totally prepared. In addition, Carl would proactively call us with issues that he saw developing in the IT buyer community. This gave us the opportunity to seize opportunities in the marketplace or to correct problems before they ballooned into something ugly.
 
Bottom Line: Carl Claunch is one of Gartner’s top analysts when it comes to seeing the big picture and delivering client service. If you are a CIO or IT manager who relies on the major portfolio vendors like IBM or Sun, then Carl should be high on your list of analysts to regularly talk to about understanding the whole picture of these strategic vendors. IT vendors should turn to Carl as an advisor who can provide both strategic and tactical insights.  Reporters should have Carl in their rolodexes as a source of incisive sound bites for major IT industry stories.
 
Periodically, SageCircle will profile outstanding analysts. Initially, the analysts will be ones that Dave Eckert and Carter Lusher worked with during our years in AR, but we encourage you to submit worthy analysts for a profile. We also hope to better refine our criteria for an outstanding analyst and your suggestions are encouraged.
 
Outstanding Analyst:  Has detailed knowledge of the products and technologies in their defined market space, but also understands how that market space relates to the rest of IT.  Has broad knowledge of both the IT vendor’s products and strategies as well as the range of client needs.  Provides honest and fair perspectives in reports and speeches. Goes beyond what is expected when providing services to all clients.
 
Question: What are your criteria for what makes an outstanding analyst? There is an analyst you would like to give a shout out to? Leave a comment or send an e-mail to info [at] sagecircle dot com

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