I had never heard of Synovate until one of its employees friended me on Facebook. That got me looking at it’s website. Hmm, actually has a little marketing going with some interesting branding (tag line “The global marketing company driven by curiousity”) has hip, clean visuals (brochure cover to left, click to enlarge) and uses social media to raise awareness.
There is something refreshing about a market reseach firm that actually markets itself.
Filed under: Analyst industry