Pyramid Research acquired by TechWeb’s Light Reading Communications Network

Updated 8/29/08 8:15 am PT – SageCircle’s Carter Lusher just completed a phone-based conversation with Light Reading PR manager Amy Averbook. As is often the case in M&A events, Amy is not permited to provide significant incremental information beyond the press release at this time. She did say that the Pyramid brand would be retained.

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Here is the latest in analyst industry merger and acquisition news. TechWeb is a division of United Business Media, which made the hostile acquisition move on Informa (owner of Datamonitor, Ovum, et cetera, see here). UBM later withdrew its hostile bid.

SageCircle is in contact with Heavy Reading so check back later for an expanded article.

“Pyramid will be integrated with Heavy Reading (www.heavyreading.com), creating the communications industry’s most comprehensive provider of research. Heavy Reading, the independent market research arm of the Light Reading Communications Network, offers quantitative analysis of telecom technology to service providers, vendors and investors.” 

See here for the full press release.

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6 comments

  1. Hi Steve, Thanks for the comment.

    While Yankee obviously has problems, grabbing an existing company to quickly grow the client base, IP, sales teams and so on is certainly a reasonable approach.

  2. Hi Chris, Thanks for the comment.

    Overlap can be a problem, but it depends on the amount of overlap and reason for an acquisition. Some examples:

    If the client base overlap is realatively small, then an acquisition makes sense.

    If the remaining headcount – especially sales reps and their rolodexes — is valuable.

    If the intellectual property can be repurposed or put into a respository quickly.

  3. Yankee is clearly gearing up for a sale – and it makes sense for one entity to try and roll-up the remaining niche telco analyst firms such as pyramid and yankee. when you look at the analysts laid off, many of them were the firms’ best money-analysts. It is clearly a move to focus solely on the telco/wireless core, which is what would appeal to a potential buyer.

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