• Recent Posts: Influencer Relations

    Your pitch to analysts isn’t just about your solution

    Your pitch to analysts isn’t just about your solution

    In pitches to analysts, there are many conversations going on. At one level, there’s a communication about the business solution. There’s also a conversation about the wider market and about the personal credibility of the participants. Sometimes the slides used in pitches are just excuses for the interaction. The slides are used to assess both the market vision of the firm and the […]

    KPMG pushes out 451 in 2017 Strategy Analyst Firm Awards

    KPMG pushes out 451 in 2017 Strategy Analyst Firm Awards

    For the strategic heavy lifting, executives are reaching out to a very wide range of advisors. Gartner heads up the list when we look at the Analyst Value Survey data to find the analyst firms most valued by people who work on strategy. It creates almost 19% of all the value being produced by analyst services around strategy (If CEB, […]

    Save the date for our Analyst Firm Awards

    Save the date for our Analyst Firm Awards

    This year we’re publishing our analyst firm awards more or less monthly. Please put the dates in your diary. If you’re a subscriber to the Analyst Firm Awards, you can also access a webinar for each of these events, held on the final Thursday or each month. January – Global January 18 – Outstanding reports February 17 – Strategy March 15 – Internet […]

    IDC could flourish after IDG’s sale to Chinese consortium

    IDC could flourish after IDG’s sale to Chinese consortium

    As we predicted in our April Fool’s Joke last year, IDC has been sold as part of a Chinese-led purchase that leaves CEO Kirk Campbell at the helm. IDG Capital will take control of the IDG Ventures; China Oceanwide will control IDG and most of IDC, and an independent trustee will take control of IDC’s High Performance Computing (HPC) practice, […]

    Kea Company acquires UK analyst relations consultancy Active Influence

    Kea Company acquires UK analyst relations consultancy Active Influence

    Merger consolidates Kea Company’s position as world’s largest analyst relations consultancy January 19, 2017. London — Kea Company, the world’s largest analyst relations consultancy, today completed its acquisition of Active Influence. Founded in 2010, Active Influence has helped many of the world’s largest technology companies to gain measurable business benefit from their relationships with analyst firms. Founder Richard East has become […]

AR and analyst gathering in the Silicon Valley on Monday, January 12th

Analyst Relations Meet UpA regular part of SageCircle’s AR seminar is the happy hour after the first day’s afternoon session. This gives seminar participants and strategists an opportunity to chat over adult beverages and finger food about the topics covered, applying them to specific situations, and discuss other issues about the analyst ecosystem (… or restaurants… or current events… or anything else). It has proven to be a nice relaxing networking opportunity. 

As an experiment, we are opening up the happy hour to all AR professionals and analysts that would like to drop by to network and chat. We won’t be using this as a sales opportunity for SageCircle and there will not be any formal presentations. Nor is this a meeting of SPAR or IIAR. Rather the purpose is to promote the community around the analysts.

As a further experiment, we are also inviting analysts and research managers to drop by as well. Even end-user clients of the analysts might want to drop by to chat with AR professionals about the information vendors provide the analysts. This could help the end users be more effective research consumers.

The gathering will be in at the Cupertino Inn (De Anza exit off 280) in the heart of the Silicon Valley. It will start at approximately 5:45 to 6 pm PT and goes to who knows when at least to 7:30 pm or later. So drop by after work.

If you think you might be showing up for this booze-and-schmooze, please let us know so that we can arrange for an appropriate meeting area and enough booze (you will be supplying the schmooze). Contact us at 503-636-1500 or info [at] sagecircle.com.

Please spread the word to AR, analysts and IT managers. If this works next week, we might make it a regular feature of our monthly seminars.

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One Response

  1. […] to see you after work tomorrow at the SageCircle “analyst relations social” in Cupertino, Calif. Carter and Dave are organizing the casual event and footing the bar bill. They […]

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