• Recent Posts: Influencer Relations

    Webinar: Survey shows new risks for analyst relations

    Webinar: Survey shows new risks for analyst relations

    A first glance at the Analyst Value Survey shows new risks emerging for analyst relations professionals. We’re hosting a webinar on November 30 to hear how leading AR professionals are responding to them, and what the best practice is for your analyst relations program. Three risks stand out massively. First, there a big gap between the firms that vendors think […]

    Vendors’ five key thoughts about analyst firms

    Vendors’ five key thoughts about analyst firms

    Five things stand out from vendors’ responses to a survey we conducted after our Analyst Relations roundtable at the English Speaking Union. Analysts (including analysts who call themselves consultants or advisors) are often thought to have bias, especially if most of their revenue comes from vendors. Sometimes the effort put into staying informed makes analysts seem very process-driven but less […]

    Join us for the Forum in San José on November 17

    Join us for the Forum in San José on November 17

    Should someone you know be at the year’s most important discussion on analyst relations? We’ll be at the free ARchitect User Forum 2016 in San José, CA, on November 17. Professionals from industry leaders will introduce the sessions: Lopez Research, Digital transformation; IBM, AR in large organizations; Cognizant, Managing analyst events;  Capgemini, AR knowledge management; Wipro, Intelligence-driven relationships; and ARinsights, AR […]

    Take the 2016/17 Analyst Value Survey

    Take the 2016/17 Analyst Value Survey

    The Analyst Value Survey is open! Each year several hundred users of analyst research tell us which analyst firms they use, and which are most valuable. In exchange, they get access to our results webinar, where they discover which firms are delivering the most value in key market segments. You can take part too. Go to AnalystValueSurvey.com and click on […]

    Guess Who’s Looking for Top Talent in Analyst Relations?

    Guess Who’s Looking for Top Talent in Analyst Relations?

    Looking for a new direction in your Analyst Relations career? October is a time when new opportunities pop up in the field. From IBM to Google, we gathered the top US Analyst Relations firms with vacancies needing to be filled. If you’d like to learn more about the opportunity and to schedule an interview, contact these firms directly. However, if […]

Gartner acquires AMR Research – roundup of posts

SageCircle has published a number of posts concerning the acquisition of AMR Research by Gartner, Inc. This blog post will be a convenient go-to place for a roundup of other SageCircle articles. The posts are listed in reverse chronological order.

In addition to this public information, SageCircle Advisory and Online SageContent Library received a SageFlash with deeper analysis and more recommendations. Furthermore, many clients used the event as the trigger for an inquiry with a SageCircle strategist to discuss the implication of AMR being swallowed up by Gartner.

  1. Highly recommended – Participating in the Gartner Quarterly AR Call on January 7, 2010
  2. Ovum ups the ante in campaign to recruit AMR analysts and sales representatives
  3. Analyst departures start at AMR Research
  4. Questions from the SageCircle webinar on Gartner’s acquisition of AMR Research
  5. Special offers for AMR Research’s clients, sales professionals and analysts
  6. Announcing the SageCircle free webinar on Gartner’s acquisition of AMR Research
  7. Gartner Acquiries AMR Research for $64m

Replay of the webinar “SageCircle Analysis of Gartner’s acquisition of AMR Research” is now available. To receive a link and password to watch a streaming version of the webinar please email “info [at] sagecircle [dot] com”. Please include your job title and company name. Agenda:

  • Basics of the deal
  • SageCircle Analysis of AMR’s and Gartner’s Motivation
  • Highlights from Gartner AR Community Call
  • Commentary on Points from Gartner AR Community Call
  • Recommendations for Research Clients
    • Enterprise
    • Vendors
  • Recommendations for Vendor AR Teams

What should you do if one your top ranked analyst firms is involved in a merger & acquisition event?

SageCircle is your hotline for breaking analyst newsM&A will be part of the analyst ecosystem in 2010 and beyond. Whenever there is a significant event in the analyst market, SageCircle clients receive an immediate SageFlash with analyis and recommendations on the steps research consumers and AR should do. In addition, Advisory clients can schedule a phone-based inquiry to discuss how to apply these steps to their particular situation. We can do individual calls as well as a teleconference for an enterprise’s or vendor’s entire team.
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Non-clients can quickly and easily sign up for a two-hour Advisory Hour Block for only $495. Please give SageCircle a call at 503-636-1500 if you want to discuss the implications of this layoff.

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