• Recent Posts: Influencer Relations

    IDC overtakes HfS in 2017 global Analyst Firm Awards

    IDC overtakes HfS in 2017 global Analyst Firm Awards

    Gartner and Forrester’s leadership is no surprise, but this year IDC has won back third place in our annual Analyst Firm Awards, pushing HfS Research into a still-impressive fourth place. PAC and Ovum have also risen substantially this year, rounding out the top six. In last year’s awards, we saw that firms that could create business leads for their clients […]

    Analyst Value Survey shows deeper frustration with industry analysts

    Analyst Value Survey shows deeper frustration with industry analysts

    I’ve been in New York this week discussing the Analyst Value Survey with both Kea clients and industry analysts. The 2017 report will be available early in January, but the responses show that many users of analysts’ services are reaching out to more firms than before, and are gathering quite uneven value. Firstly, the good news is that many users […]

    Webinar: Survey shows new risks for analyst relations

    Webinar: Survey shows new risks for analyst relations

    A first glance at the Analyst Value Survey shows new risks emerging for analyst relations professionals. We’re hosting a webinar on November 30 to hear how leading AR professionals are responding to them, and what the best practice is for your analyst relations program. Three risks stand out massively. First, there a big gap between the firms that vendors think […]

    Vendors’ five key thoughts about analyst firms

    Vendors’ five key thoughts about analyst firms

    Five things stand out from vendors’ responses to a survey we conducted after our Analyst Relations roundtable at the English Speaking Union. Analysts (including analysts who call themselves consultants or advisors) are often thought to have bias, especially if most of their revenue comes from vendors. Sometimes the effort put into staying informed makes analysts seem very process-driven but less […]

    Join us for the Forum in San José on November 17

    Join us for the Forum in San José on November 17

    Should someone you know be at the year’s most important discussion on analyst relations? We’ll be at the free ARchitect User Forum 2016 in San José, CA, on November 17. Professionals from industry leaders will introduce the sessions: Lopez Research, Digital transformation; IBM, AR in large organizations; Cognizant, Managing analyst events;  Capgemini, AR knowledge management; Wipro, Intelligence-driven relationships; and ARinsights, AR […]

SageCircle announces the Analyst Relations Wiki, a tool to help AR teams be more efficient and effective

icon-social-media-blue.jpg[May 20, 2008] Silicon Valley. SageCircle announces that the firm is launching a wiki (an on-line encyclopedia) covering topics of interest for the analyst relations (AR) professional. The goal of the SageCircle Analyst Relations Wiki is to make AR professionals more effective and efficient by making new and classic SageContentTM and SageToolsTM available in an easy-to-use form. SageCircle AR Wiki clients will be able to take advantage of the easy-to-use interface to access the content through a number of navigation techniques and download templates quickly.

SageCircle co-founder Dave Eckert is the editor of the SageCircle AR Wiki. Dave will be leading the effort to translate SageCircle’s AR industry leading repository of content into a searchable and hyperlinked resource. According to Dave “There is a huge library of AR best practices and tools that frankly is not available to AR professionals because it is locked into PDFs or as files that are hard to search. Much of the content is in the form of individual SageNotesTM that were never designed to be linked and clients find it frustrating to find all the content related to a topic. One of our big jobs with the SageCircle AR Wiki is to organize the content so that all related content can be read in a linear fashion like a book, accessed by a topical hierarchy, surfed using hyperlinks or just searched by specific words. Needless to say, the volume of intellectual property available makes this an interesting challenge.”

Discussing one of the options, an innovative approach to content navigation, Eckert explained Continue reading