[Note: this guest post is from Rick Shuri the CTO of ARInsights, the provider of the ARchitect™ ARM (Analyst Relations Management) system. ]
Over time our clients ask for a variety of new features to be added to ARchitect. One of the requests was to advise them on which analysts were getting the most attention from AR staff. ARchitect users can easily get these types of reports based on the data they have entered, and analyze the data to ensure they are focusing their efforts on the most influential analysts in their market space.
However, knowing the relative importance of an analyst among all vendors was not something a client could obtain. We elected to compute a set of statistics based not on a single client, but as an aggregate of all our clients. Using this method we produced an overall ranking of those analysts that our vendor clients seem to feel are most important. Without revealing other client information it also gives an AR team a sense as to which analysts may be busy working with other vendors.
ARchitect™ Power 100 analysts are the top one hundred analysts ranked according to their activity level among all ARchitect users. These are the analysts with the most sustained “buzz” in the industry right now.
In order to create the ranking we considered a wide range of criteria which included the frequency of interactions, emails, and captured research & media as well as how recently each of the postings was entered. Obviously those analysts with a lot of current activity are high on the radar of the client teams. A ranking algorithm assigns different weighted averages to each factor and employs certain data smoothing techniques. Analysts are re-ranked daily to reflect all current aggregate activity.
The most current analyst list information is available in a number of ways:
- We place a small icon next to their name on the profile page for each Power 100 analyst. This alerts Continue reading
Filed under: AR best practices, Tools | Tagged: analyst relations, Analyst Relations Management, AR, ARchitect, arinsights, ARM, Rick Shuri | 1 Comment »