• Recent Posts: Influencer Relations

    Netscout continues unwise Gartner suit

    Netscout continues unwise Gartner suit

    Netscout and Gartner have scheduled their trial for next July. The case stands little chance of improving Netscout’s value. It does, however, risk harming the reputation of both analyst firms and analyst relations professionals. Over the last weeks, pressure has mounted on Netscout’s lawyers. Netscout claims Gartner’s Magic Quadrant harmed its enterprise sales and that the truth of Gartner’s statements […]

    Is this how the Quadrant lost its Magic?

    Is this how the Quadrant lost its Magic?

    Gartner’s Magic Quadrant is the most influential non-financial business research document. In the late 1980s, it was a quick and dirty stalking horse to provoke discussions. Today it is an extensive and yet highly limited process, based on the quantification of opinions which are highly qualitative. The early evolution of the MQ tells us a lot about the challenge of industry […]

    Saying farewell to David Bradshaw

    Saying farewell to David Bradshaw

    A funeral and celebration for David Bradshaw (shown left in this 2000 Ovum awayday photo, arm raised, with me and other colleagues) is to take place at West Norwood Crematorium, London SE27 at 2.45pm on Tuesday 23rd August and after at the Amba Hotel above London’s Charing Cross Station, on the Strand. David considered that that Ovum in that incarnation was […]

    David Bradshaw 1953-2016

    David Bradshaw 1953-2016

    David Bradshaw, one of the colleagues I worked with during my time as an analyst at Ovum, died on August 11. He led Cloud research in Europe for IDC, whose statement is below. David played a unique role at Ovum, bridging its telecoms and IT groups in the late 1990s by looking at computer-telecoms integration areas like CRM, which I […]

    AR managers are failing with consulting firms

    AR managers are failing with consulting firms

    Reflecting the paradoxical position of many clients, Kea’s Analyst Attitude Survey also goes to a wide range of consultants who play similar roles to analysts and are often employed by analyst firms. The responses to the current survey show that consultants are generally much less happy with their relationships with AR teams than analysts are. The paradox is that as […]

Time to Vote! SageCircle’s bracket now up on the PRWeek website

As we mentioned earlier in the week, SageCircle has been nominated to be part of PRWeek’s 10th Anniversary PR blog competition. Just getting nominated is a honor and we hope we can use this competition to highlight the value of PR and AR cooperating and collaborating. But we need your help! Please visit the PRweek page and vote for good old SageCircle.

It is super easy and does not require registration or anything else to vote. A couple of clicks and you’ll be finished.

To vote: 

  • Visit the PRweek 10th Anniversary page www.prweekus.com/Tenth-Anniversary/section/404/
  • Scroll down to the blog competition section where you will see four voting boxes with pie charts
  • SageCircle is in the lower left box
  • Click on “Sage Circle” to vote

Time is of the essence. The voting bracket that SageCircle is in will only be up for a couple of days. The previous bracket was suppose to be up through tonight, but they jumped the gun and put our bracket up a day early, so there is no guarantee that you will be able to vote for more than just today, so please visit now.

A big Thanks! to everybody.

PS: There is still time to sign up for the SageCircle Webinar “Introduction to Twitter” (click for info and agenda). You can register by clicking here or visiting www.sagecircle.com/

SageCircle is in the PRWeek Blog Competition!

PRWeek is holding an interesting competition to have readers select their favorite blog. We are honored that SageCircle’s blog was nominated to be one of the 32 blogs. Yes, SageCircle concentrates on the analyst ecosystem and analyst relations (AR). However, the IT and telcomms analysts are an important resource for the technology and business press, helping reporters make sense of complex technology issues and providing pithy sound bites.

SageCircle has long advocated that AR and PR collaborate to ensure that the IT and telecoms analysts are used effectively, both as advisors to PR and other marketers, and by the press. Here is a roundup of some of the relevant PR/AR posts: 

The voting is being done by brackets. The first eight blogs have Continue reading