• Recent Posts: Influencer Relations

    Fersht: some IIAR award-winners “just tick the boxes”

    Fersht: some IIAR award-winners “just tick the boxes”

    Some of the firms mentioned by the IIAR’s analyst team awards fall short of excellence. That’s the verdict of several hundred analysts who took our Analyst Attitude Survey, and of the CEO of one of the top analyst firms. Phil Fersht left the comment below on our criticism of the IIAR awards. We thought we’d reprint it together with the […]

    Do the IIAR awards simply reward large firms?

    Do the IIAR awards simply reward large firms?

    The 2016 Institute for Industry Analyst Relations’ awards seem to be rewarding firms for the scale of their analyst relations, rather than their quality. In a blog post on July 6th, the IIAR awarded IBM the status of best analyst relations teams, with Cisco, Dell and HP as runners-up. Together with Microsoft, which outsources much of its analyst relations to […]

    Unmaking fruit salad: 6 ways to help analysts segment markets

    Unmaking fruit salad: 6 ways to help analysts segment markets

     It’s a common challenge for providers: some new or fast-changing market contains very different solutions. Clients want either apples or oranges, but the analyst research reads more like fruit salad. As new solutions come into old markets, or as analysts try to squeeze hot new solutions into their less-exciting coverage areas, it’s increasingly hard for users of analyst research to make […]

    Control in Analyst Attitude Surveys

    Control in Analyst Attitude Surveys

    Because a lot of analysts take part in our Analyst Attitude Surveys, we are able to offer clients what we call a control group. In the language of research, a control group is a group of people who don’t get the treatment that we want to measure the effectiveness of. For example, most firms might be focussed on a top tier […]

    Time for a new direction in AR measurement?

    Time for a new direction in AR measurement?

    Worldwide, Analyst Relations teams are committed to fostering the best information exchange, experiences and trusted relationships with tightly-targetted global industry analysts and influencers. Sometimes the targeting is too narrow and analysts are treated inhumanly. However, the technology buying process is transforming and so must the benchmarking of analyst relationships. There’s already a long-term transformation of analyst relations. Over one-third of technology […]

An experiment – Sites or blogs that discuss SAP pricing and contracts

icon-social-media-blue.jpgIn our ongoing discussions about the role of the IT and telecommunications industry analysts one question always come up is “Why would anybody pay for analyst research when there is so much free information available on the web and blogs?” We have addressed this issue from a variety of points – many times in blog posts – with one of the answers being that the advisory analysts provide personalized information that can save an enterprise money, in some cases many times the cost of the analyst contract.

Periodically to test this theory, SageCircle searches the web and blogs for information about a particular vendor’s pricing, discounts, terms and conditions, and so on. Even though we are crackerjack web researchers we can never find detailed information of this nature. This time around we are enlisting the community to see if you can provide us with links to relevant sources.

We are looking for websites, blogs, social networks, Twitterers, and such that provide information and advice on SAP contracts and pricing. SAP was selected for this experiment because it is a huge global software vendor with complex contract negotiations. SAP is also a popular topic of conversation between enterprise IT managers and advisory analysts like Gartner, Ovum, Forrester, AMR, and so on. What we are looking for are sites or blogs that provide fact-based detail on, implications of, and advice on how to deal with the following points:

  • SAP pricing
  • SAP discounts
  • SAP maintenance fees
  • SAP upgrade fees
  • SAP contract terms and Continue reading
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