• Recent Posts: Kea's research blog

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    ‘Influencer relations’ is no longer the best term for B2B relationship marketingWhen our blog changed its name from Analyst Equity to Influencer Relations, we did so to reflect the two-fold role that analyst relations established in integrating communications: enabling relationships with similar business-to-business (B2B) influencers, sourcing advisors and consultants; and developing messages and materials that enable internal capacities like sales, marketing insight and marketing. Many B2B Read more about ‘Influencer relations’ is no longer the best term for B2B relationship marketing[…]

    AR Classics: Identifying and Measuring Impact and Influence

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    Investor relations head takes over AR at Tata

    Investor relations head takes over AR at TataThe IIAR is discussing a big surprise: one of the big 3 IT services brands just put its analyst relations (AR) under the control of its head of investor relations (IR). It would be unimaginable in most firms, and perhaps Tata Consultancy Services (TCS) is one of the few firms that can do that well. Tata Sons’ Read more about Investor relations head takes over AR at Tata[…]

    Peter O’Neill joins Kea Company as Research Director

    Peter O’Neill joins Kea Company as Research DirectorLONDON. February 1st 2018 — Longtime industry analyst Peter O’Neill has been appointed Research Director by Kea Company, the world’s largest analyst relations (AR) consultancy. O’Neill was previous research director at Forrester Research, leading the firm’s services for analyst relations professionals as well as research for B2B Marketing professionals.   At Kea Company, O’Neill will Read more about Peter O’Neill joins Kea Company as Research Director[…]

    AR Classics: Barbara French on how to grab an Influential Analyst’s Attention

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In-Stat experiences layoffs

Logo - In-StatSageCircle has received credible intelligence that In-Stat (digital communications market research) initiated a job action resulting in nine analysts being laid off. We will continue to provide updates as we learn new information.

  • Update – 2/6/09 6:10 am – Initial post. Sent request for confirmation to In-Stat’s press contact
  • Update – 2/6/09 10:17 am – Official statement from In-Stat

Official Statement from In-Stat

Sent: Friday, February 06, 2009 10:09 AM
Subject: RE: Official statement about In-Stat analyst layoffs

Hi Carter,
In response to your inquiry, here is our corporate statement :

On Monday, January 26, 2009, Reed Business Information Continue reading

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