• Recent Posts: Influencer Relations

    Webinar: Survey shows new risks for analyst relations

    Webinar: Survey shows new risks for analyst relations

    A first glance at the Analyst Value Survey shows new risks emerging for analyst relations professionals. We’re hosting a webinar on November 30 to hear how leading AR professionals are responding to them, and what the best practice is for your analyst relations program. Three risks stand out massively. First, there a big gap between the firms that vendors think […]

    Vendors’ five key thoughts about analyst firms

    Vendors’ five key thoughts about analyst firms

    Five things stand out from vendors’ responses to a survey we conducted after our Analyst Relations roundtable at the English Speaking Union. Analysts (including analysts who call themselves consultants or advisors) are often thought to have bias, especially if most of their revenue comes from vendors. Sometimes the effort put into staying informed makes analysts seem very process-driven but less […]

    Join us for the Forum in San José on November 17

    Join us for the Forum in San José on November 17

    Should someone you know be at the year’s most important discussion on analyst relations? We’ll be at the free ARchitect User Forum 2016 in San José, CA, on November 17. Professionals from industry leaders will introduce the sessions: Lopez Research, Digital transformation; IBM, AR in large organizations; Cognizant, Managing analyst events;  Capgemini, AR knowledge management; Wipro, Intelligence-driven relationships; and ARinsights, AR […]

    Take the 2016/17 Analyst Value Survey

    Take the 2016/17 Analyst Value Survey

    The Analyst Value Survey is open! Each year several hundred users of analyst research tell us which analyst firms they use, and which are most valuable. In exchange, they get access to our results webinar, where they discover which firms are delivering the most value in key market segments. You can take part too. Go to AnalystValueSurvey.com and click on […]

    Guess Who’s Looking for Top Talent in Analyst Relations?

    Guess Who’s Looking for Top Talent in Analyst Relations?

    Looking for a new direction in your Analyst Relations career? October is a time when new opportunities pop up in the field. From IBM to Google, we gathered the top US Analyst Relations firms with vacancies needing to be filled. If you’d like to learn more about the opportunity and to schedule an interview, contact these firms directly. However, if […]

Which acquisitions in the analyst industry were winners or duds?

The Forrester announcement about acquiring JupiterResearch got me thinking about which acquistions in the analyst industry worked and which ones did not. I thought I would call on the collective memory of the analyst ecosystem for the answers.

To help jog your memory here is Gartner Acquisition History (note that this is a selective subset and not a comprehensive list). See Forrester Research Timeline, a history, for some of Forrester’s M&A events. I could not find other lists so leave a comment if you know of other sources of analyst firm acquistions.

To get the ball rolling I’ll give you a couple of examples:

Gartner – Real Decisions (December 1993) – Winner as Real Decisions’ IT benchmarking services complimented the end-user advisory research and was an easy sell for Gartner Sales reps. Too easy as Gartner almost killed the Real Decisions analysts with way too many new clients in the first year.

Gartner – G2R, Inc. (February 1999) – Dud as all G2R analysts had bolted within four months and almost no G2R clients renewed their contracts.

Besides the many, many Gartner acquistions, here are a few other acquistions for you to comment on:

Forrester – Fletcher Research (November 1999)

META – SPEX (July 2000)

In-Stat – MicroDesign Resources (? 2000)

IDC – Meridian Continue reading