• Recent Posts: Influencer Relations

    Saying farewell to David Bradshaw

    Saying farewell to David Bradshaw

    A funeral and celebration for David Bradshaw (shown left in this 2000 Ovum awayday photo, arm raised, with me and other colleagues) is to take place at West Norwood Crematorium, London SE27 at 2.45pm on Tuesday 23rd August and after at the Amba Hotel above London’s Charing Cross Station, on the Strand. David considered that that Ovum in that incarnation was […]

    David Bradshaw 1953-2016

    David Bradshaw 1953-2016

    David Bradshaw, one of the colleagues I worked with during my time as an analyst at Ovum, died on August 11. He led Cloud research in Europe for IDC, whose statement is below. David played a unique role at Ovum, bridging its telecoms and IT groups in the late 1990s by looking at computer-telecoms integration areas like CRM, which I […]

    AR managers are failing with consulting firms

    AR managers are failing with consulting firms

    Reflecting the paradoxical position of many clients, Kea’s Analyst Attitude Survey also goes to a wide range of consultants who play similar roles to analysts and are often employed by analyst firms. The responses to the current survey show that consultants are generally much less happy with their relationships with AR teams than analysts are. The paradox is that as […]

    Fersht: some IIAR award-winners “just tick the boxes”

    Fersht: some IIAR award-winners “just tick the boxes”

    Some of the firms mentioned by the IIAR’s analyst team awards fall short of excellence. That’s the verdict of several hundred analysts who took our Analyst Attitude Survey, and of the CEO of one of the top analyst firms. Phil Fersht left the comment below on our criticism of the IIAR awards. We thought we’d reprint it together with the […]

    Do the IIAR awards simply reward large firms?

    Do the IIAR awards simply reward large firms?

    The 2016 Institute for Industry Analyst Relations’ awards seem to be rewarding firms for the scale of their analyst relations, rather than their quality. In a blog post on July 6th, the IIAR awarded IBM the status of best analyst relations teams, with Cisco, Dell and HP as runners-up. Together with Microsoft, which outsources much of its analyst relations to […]

AR job opening – Microsoft Windows

Title – Director, Analyst Relations

  • Product: Windows
  • Job Code: 256562
  • Location: WA – Redmond
  • Travel Required:

This is a senior leadership role in our corporate PR team that will be directing and managing Analyst Relations (AR) agenda for the Windows Business Group. This is a role with growth potential that owns the overall AR strategy for Windows in the enterprise and with consumers, managing agency resources, developing and maintaining relationships with senior executives and product/marketing team stakeholders, budget, planning and execution. This is a strategic, high-profile role for Windows Business as we continue to drive our current versions of our software and services as well as preparing the market for future versions of Windows software and services. You will also have the opportunity to work with an incredibly talented, creative, hard working and fun group of people.

Responsibilities include:

• Developing the overall AR plan for Windows in the enterprise and for consumers, including current and future versions of our software and services to drive perception-changing coverage that helps the company achieve its business goals.

• Acting as a strategic communications resource to internal business and sales teams on Continue reading

People on the Move in Analyst Relations – Kent Cook to Microsoft

Kent Cook has joined Microsoft as Director, Corporate Analyst Relations. Formerly Kent was an AR manager with Dell and Intel.

Please join us in congratulating Kent and wishing him great success in his new position.
 

 

 

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Are you or someone you know on the move? Please let us know and Continue reading

Microsoft job opening – Director, Corporate Analyst Relations

Location: Redmond, WA

Apply online at Monster.com

The successful candidate will be responsible for defining and managing the successful delivery of key company-wide initiatives. Responsibilities will include:

  • Driving AR strategy for key corporate initiatives(s)
  • Maximizing Microsoft’s leverage of Continue reading
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